Free Vendor scorecard

The Repurposing Tool Scorecard

Twelve weighted checks to compare up to three content repurposing tools side by side — plus a live test script and the red flags to watch for.

How to use it

  1. Score each tool 1–5 on every check, then multiply by the weight.
  2. Run the ten-minute live test with the same article in every tool.
  3. Go through the red-flag list before paying for a full year.

Twelve weighted criteria

CriterionWeightTool ATool BTool C
Reads and analyses the article before writing3
Lets you choose angles3
Keeps facts grounded in the source3
Learns and scores your brand voice3
Platform-native formats (thread, carousel, etc.)2
Avoids duplicate posts2
Built-in content calendar2
Imports URL, file and video1
Client workspaces and approvals1
Editing and AI actions per post1
Clear credit or usage limits1
Export and sharing options1
Weighted total (max 115)

The ten-minute live test

  • Minute 0–2: import the same real article into each tool
  • Minute 2–4: check whether it shows what it found before writing
  • Minute 4–6: generate one LinkedIn post and one X thread
  • Minute 6–8: compare every fact in the output with the article
  • Minute 8–10: read both posts aloud — do they sound like you?

Cost per article

LineTool ATool BTool C
Monthly price
Articles you repurpose per month
Minutes of editing per article
Cost per article (price ÷ articles)

Red flags before an annual plan

  • It writes from a title or summary instead of the full article
  • Statistics appear that are not in your source
  • Every post sounds the same regardless of platform
  • You cannot see how many credits or posts you have left
  • No monthly option to test for a few weeks first
  • No clear refund policy

Get the next free resource

New templates and guides go to subscribers first.

Practical distribution ideas. No noise. Unsubscribe anytime.

Skip the manual work

Blog2Posts turns one article into 30 days of posts in your voice, on a calendar.

Repurpose my article free